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Purple Village

It’s all about connection, shared excitement
and feeling understood during one of the most emotional days as an ARMY.

We all feel the same.

A shared concert stay experience for ARMY in Europe during the 2026 concert days.
Stay together, connect, and experience it all as one community.

ARMY stays

Find your city. Find your people.

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Madrid

Generator Madrid

June 26-28, 2026

Social, central and full of energy.

In the heart of Madrid, with rooftop views and relaxed hangout spaces, this is where you meet fellow ARMY before the show and relive every moment after.

Well-connected and made for unforgettable concert days together. 💜

Hotel highlights

  • Rooftop bar with city views

  • Social lounge & hangout spaces

  • 24-hour reception

  • Free WiFi

  • Located in the heart of Madrid

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Munich

NH Munich Messe

July 11-13, 2026

Calm, comfortable and relaxed.

​A modern and reliable base to return to after the lights and emotions of the concert, easy to reach and designed for a steady stay during intense concert days.

A calm and connected base that stays with you. 💜

Hotel highlights

  • Comfortable private rooms

  • Daily breakfast options

  • 24-hour reception

  • Free WiFi

  • Close to publuc transport

  • Free transport on the concertday

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Paris

Generator Paris

July 17-19, 2026

ARMY connection & excitement

Right near Canal Saint-Martin and well connected to the rest of the city, Generator Paris offers a relaxed and social setting for your concert days in the City of Lights.

Share drinks and stories with fellow ARMY, and turn your stay into part of the memory. 💜

Hotel highlights

  • Rooftop terrace & bar

  • Café & social lounge areas

  • 24-hour reception

  • Free WiFi

  • Close to public transport

  • Modern private & shared rooms

Borahearts logo

Purple Village is a project by BoraHearts. For ARMY, by ARMY.

Not affiliated with BigHit Music or HYBE.

Purple Village is organized by Borahearts, an ARMY-founded initiative based in the Netherlands, created to bring fans together through shared experiences.

Bora means purple, the color BTS gave to ARMY as a symbol of trust, love and forever. Hearts stands for connection, passion and the people who make this community special.

Through Purple Village, Borahearts creates spaces where ARMY can stay together, connect and experience concert days as a community.

Always Borahae💜

An & Bibi

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Explore BTS-inspired items by Borahearts

Travel & concert essentials for ARMY's
for Bangtan journey ahead 

Limited Stock Notice
Last order can be made on 25th of April. 

Stay in the loop, ARMY

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